Competitively Selling IoE for Transportation

Cisco defines the Internet of Everything (IoE) as bringing together people, process, data, and things to make networked connections more relevant and valuable than ever before-turning information into actions that create new capabilities, richer experiences, and unprecedented economic opportunity for businesses, individuals, and countries

Cisco estimate by 2020 there will be 50 billion devices connected to the internet. The projected value chain is some $14 trillion.

This program explains how the Cisco Connected Transportation solutions are transforming the industry by:Improving safety and security, Enhancing the passenger experience, Converging networks for greater mobility, Improving operational efficiency and productivity, Generating additional revenue and helping to enable new business models.

Profil uczestnika

Transportation Industry sales professionals and those personnel interested in Internet of Everything solutions.

Agenda

The IoE Opportunity

• The Evolution of the Internet of Everything
• The Value of the IoE Opportunity
• The impact of IoE on business

Connected Transportation Market & Deep Dive

• Connected Transportation Business Trends and Drivers
• Transportation Solutions: Connected Rail, Connected Trackside, Connected Train, Connected Stations
• Secure IoE Transportation

Identifying, Targeting and Qualifying Opportunities

• Target Customers
• Regional, Local or City Transport Authorities
• Commuter Rail Operators
• Train Manufacturers
• Freight Rail Operators
• Selecting appropriate stakeholders
• Identifying and Delivering Connected Transport Business Value

Partner Resources

• Partner Programs and Promotions
• Playbooks
• Promotional Assets

Why Cisco?

• Why Cisco Connected Rail Solution
• Winning with Cisco IOE
• Cisco Services providing differentiation

Zagadnienia

• Identify business drivers accelerating the need to implement IoE Transportation Solutions
• Describe the value of Cisco IoE Transportation Solutions for technical, business decision makers and customers
• Explain the elements of the Cisco IoE Transportation Solutions
• Recognize IoE Transportation opportunities
• Apply a questioning process to uncover customer needs
• Overcome common objections to IoE  Solutions
• Access the tools and resources available to support sales activities